---
title: Campaign Genel Bakış
title_en: Campaign Overview
description_tr: CRM kampanyalarını liste filtreleri, etiket yönetimi ve adım adım oluşturma sihirbazı ile yönetin.
description_en: Create and monitor CRM campaigns with list filtering, label management, and a guided multi-step setup workflow.
order: 0
product: crm
section_tr: Campaign Genel Bakış
section_en: Campaign Overview
owner: CRM Operations Team
lastReviewed: 2026-03-12
productVersion: v1
status: live
cardImage: /img/crm/campaign/crm-campaign-list.webp
---
# Campaign Overview

The Campaign area is used to create, schedule, and monitor CRM campaigns. It combines a list screen for operational tracking with a step-by-step campaign setup wizard.

![Campaign List](/img/crm/campaign/crm-campaign-list.webp)

## What You Manage Here

- Existing campaign records
- Campaign status and mode
- Campaign labels
- New campaign creation

## Campaign List Interface

Visible controls in the screenshot:

- Left filter sidebar
- `Create Campaign`
- `Manage Labels`
- Settings and refresh icons
- Campaign table with pagination

## Filters

- `Campaign ID`
- `Title`
- `Status`
- `Mode`
- `Label`
- `Created Date`
- `Last Modified`
- `Archived`

## Campaign Table Columns

| Column | Meaning |
|---|---|
| **Campaign ID** | Unique campaign identifier |
| **Title** | Campaign title |
| **Label** | Internal labeling area |
| **Channel** | Delivery channel, shown as `Email` |
| **Status** | Execution status, such as `Completed` or `Scheduled` |
| **Mode** | Operational mode, such as `Live` or `Draft` |

## Step-by-Step: Review Campaigns

1. Open `Campaign`.
2. Apply filters if the list is large.
3. Review the campaign title, status, and mode together.
4. Confirm whether the campaign is live, draft, completed, or scheduled before making any follow-up decision.

## Create Campaign Workflow

![Create Campaign Wizard](/img/crm/campaign/crm-campaign-create.webp)

The wizard shown in the screenshot uses these stages:

1. `General Information`
2. `Segment Selection`
3. `Template Selection`
4. `Bonus Selection`
5. `Schedule Configuration`
6. `Review & Submit`

## Step-by-Step: Start a Campaign

1. Open `Campaign`.
2. Click `Create Campaign`.
3. In `General Information`, enter `Campaign Title`.
4. Add `Description` if needed.
5. Select `Goal Type`.
6. Enter `Target Count`.
7. Click `Save & Continue`.
8. Continue through segment, template, bonus, schedule, and review steps.
9. Submit only after all selections are confirmed.

## General Information Fields

| Field | Meaning |
|---|---|
| **Campaign Title** | Required campaign name |
| **Description** | Optional internal description |
| **Goal Type** | Primary campaign objective |
| **Target Count** | Intended target volume |

## Operating Notes

- Keep titles explicit so reports and communication logs remain readable later.
- Confirm segment and template choices carefully because they control audience and content together.
- Review mode and status from the list after creation or scheduling.