Player Performance and Conversion Analytics

This report measures conversion performance from registration to deposit activity.

Conversion Report Screen #

Main metrics:

• Registered users
• Depositing users
• Deposit count and total amount
• Average deposit amount

Workflow #

1. Open conversion report page.
2. Apply filters (date range, currency, source).
3. Review conversion metrics and trends.
4. Export filtered results if required.

Export Options #

• CSV for quick data sharing/integration.
• XLS for spreadsheet analysis.

Typical Use Cases #

• Campaign conversion measurement
• Deposit behavior comparison
• Segment-level conversion tracking

Troubleshooting #

• Metrics look incorrect: Recheck filters and active date range.
• Export missing rows: Confirm table is fully filtered as intended.
• Numbers differ from finance report: Validate report scope and timezone.

Best Practice #

• Lock a standard filter set for recurring monthly comparisons.
• Document the export criteria used in decision reports.